March 8-9 2023  |  Jacob K Javits Convention Center, New York

Exhibitor Education Program

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Thank you for taking advantage of these educational resources.

Not seeing your download link, or have other questions? Email jbuck@divcom.com.

Week 1

How to Pre-Plan for the Show

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Week 2

Creating Labels That Will Get Approved

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Week 3

Price Setting

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Week 4

Success Stories: Finding the Right Import/Distribution Solution

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Week 5

Options for Selling: Traditional and Alternative Routes to Market

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Week 6

Live Webinar:
Overview of the US Wine Market

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Exhibitor Conference Session

March 1, 2020 – 2:30pm EST
A panel of experts from the import, distribution, sales, and education sectors will share their insights and answer exhibitor questions the day before the show. This session is an invaluable opportunity and is open exclusively to exhibitors at Vinexpo New York.

Additional Resources

We have compiled a list of additional resouces we believe you will find valuable on these topics including books, direct website links, a glossary of terms, and helpful US industry newsletters.

2019 Video Series

Play Video
Introduction to the Series
US wine market structure
Play Video about US wine market structure
Episode 1: The US Market Structure
planning guide
Play Video about planning guide
Planning Guide: How to Make Vinexpo America a Successful Experience for You
wine pricing calculator
Play Video about wine pricing calculator
Pricing Calculator Demo
US import and distribution landscape
Play Video about US import and distribution landscape
Episode 2: US Import & Distribution Landscape: Understanding the Playing Field
brand readiness strategies
Play Video about brand readiness strategies
Episode 3: Brand Readiness: Marketing Plans and Sales Goals
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